Aug
23
A Journey Begins
After several years of putting it off, I’m finally starting a blog. The adventurous side of me has been itching to join the blogosphere not just to voice my thoughts and opinions, but to better understand how communication is changing. We are in unprecedented times in regards to how information flows globally, and the best way to gain a more clear understanding is to actually be a part of it rather than sit on the sidelines and read about it. So, I’m jumping into the game.
Over the last several months I’ve been researching, planning and coordinating how this blog will work. For instance, what blog platform should I use, should I have my own personal domain or just use a generic one, and what in the world should my blog look like?
The biggest decision once I decided to move forward was what blogging platform to use. Obviously I’ve decided on WordPress. If you are researching what blogging platform to use - I can sum up why I chose WordPress in three easy points:
- It’s open source (you can grow with it and lots of people smarter than me have built lots of cool features)
- It’s easy to use
- You can optimize it to your heart’s content (what good is a blog if people can’t find you online?)
In addition to figuring out the structure of the blog, I’ve been jotting down notes and ideas for what to write about - lot’s of them (ironically this was one of the biggest excuses I used in the past for starting a blog – that I would not have anything to write about). As soon as I committed to doing this blog the ideas started flowing, which doesn’t surprise me. The unknown is always a bit scary, but once you’ve pulled the veil back a bit you realize it’s not that bad.
Now that everything is up and running, the journey truly begins. Over the next year I’m going to blog about life experiences, business experiences and what happens in between. It should be fun – life is full of surprises, and as a marketer it’s those surprises that help lead to new ideas in the business world. This blog hopefully captures life at those points. Feel free to join the journey with me – the more the merrier.
