Business

Local Isn’t Everything

Posted by Brian Vertrees on February 8, 2011 at 10:00 pm

Local is big business. Why else was Google interested in buying Groupon last fall for an estimated $5.3 billion? But when it comes to using “buy local” as a marketing theme for your business, you should first make sure you stack up against the competition. While the “buy local” phrase is often used in reference [...]